eBay Analysis Essay -- Case Study SWOT Business Model, solution

I. eBays VisionII. eBays fear ModelIII. Industry Analysis Background Porters v forces SWOT analysisIV. eBay FinancialsV. Summary and RecommendationsI. eBays Vision eBay was founded in the San Jose keep room of Pierre Omidyar back in September 1995. The basic visual modality Omidyar had when he founded what became eBay was to create a person to person trading society based on democratic market principles these principles allowed for a free scat of information, communication and ultimately transaction on tens of millions of items done the internet. Along with the facilitate of Meg Whitman, a skilled soft touching manager, and a senior mental faculty from such heavily branded companies as PepsiCo and Disney, they established a sloshed mission for the company- that eBay be a company that is in the business of connecting people, not selling them things. This founding vision set the course for eBays detonative growth, making it the worlds online marketplace for the sal e of goods and services by a versatile community of individuals and businesses. II. eBays Business ModelSince its inception in 1995, eBay has establish the market leader and innovator in the online auctioneer manufacturing and its brand has accordingly become synonymous with e-commerce. Rapid growth and being the prototypic to market served eBays competitive strategy of differentiation well on that point was really nothing like it out there unique service, full range of products and global reach. In addition, their target audience was quite diverse-on the vendee side you had everyone from hobbyists and collectors to the bargain hunters on the seller side you had antique dealers, effortless sellers, mom-and-pop businesses selling unique items and finally large well-known corporations liquidating their inventory. Buyers and sellers are brought together in a manner where sellers are permitted to list items for sale, buyers to bid on items of interest and all eBay users to bro wse through listed items in a to the full automated way. The items are arranged by topics, where each type of auction has its own category.In terms of its core compentencies, eBay has both streamlined and globalized tralatitious person-to-person trading in the national and international arena, which had typically been conducted through such forms as garage sales, collectibles shows, flea markets and more, with their web interfac... ...ompetition. eBay has proven itself successful as the first to market-it should use its experience to be the first to market in places like India or Poland. Exhibit 1. SWOT analysis of eBayStrengthsBrand motion pictureAbility to sell unique products/product diversitySheer ledger of transactionsCommunity and feedback forumSafety featuresKeen acumen in managing the value chainSenior managementStrong financials-revenue growth, profit margin, striving terms, etc.First to marketWeaknessesInability to sell at juicy volumesSlower response to infrastruc ture overloadFraud cases/nonpayment to sellersOpportunities look on chain partners/alliances/acquisitionsDeveloping nations going online Their wider view of market penetration determined price transactionThreatsTechnology threats such as viruses, power outages, transcription overloadLoss of market share in online auction industryRevenue/market share loss due to fixed price auctionsHigh profile fraud cases/security breachesPolitical unrest, currency unpredictability in developing markets